Privacy Policy
Your privacy matters. This policy explains what information we collect, how we use it, and your rights regarding your data.
Quick Summary
We only collect the information we need to provide our service.
We never sell your data.
Payments are processed securely by Stripe — we never see or store your card details.
You can request, export, or delete your data at any time.
We comply with GDPR (Europe), CCPA (California), and other applicable privacy laws.
1. Information We Collect
Information You Provide
- Account details (name, email address)
- Payment details (processed securely by Stripe)
- Communication preferences
Automatically Collected Information
- Usage data and analytics
- Device and browser information
- IP address and location data
- Cookies and similar technologies
2. How We Use Your Information
We use the information we collect to:
- Provide, maintain, and improve our services
- Process payments and manage subscriptions/credits
- Send important service updates and notifications
- Respond to questions and support requests
- Ensure security and prevent fraud
- Comply with legal obligations
3. SMS Messaging & Compliance
Text Message Program Terms & Conditions
By opting into our SMS messaging services, you agree to receive text messages related to our services, including appointment reminders, customer support, and important updates.
Opt-In & Consent
- You will only receive messages if you have explicitly opted in
- We maintain timestamped records of all opt-in actions
- We comply with the Telephone Consumer Protection Act (TCPA) and all applicable laws
Opt-Out Instructions
- You can cancel SMS notifications at any time by replying STOP
- You will receive a final confirmation message, and no further messages will be sent unless you re-opt in
- All opt-out requests are processed immediately
Message Frequency & Content
- Message frequency varies based on your interactions with our business
- Messages will be directly related to the services you have requested
- We do not send promotional content without specific consent
Help & Support
- Reply HELP for assistance or contact us at info@dfwstrategy.com
- Customer support is available during regular business hours
Carrier Information
- Standard message and data rates may apply
- Carriers are not liable for delayed or undelivered messages
- Supported carriers include AT&T, Verizon, T-Mobile, Sprint, and most regional carriers
SMS Data Protection Statement
No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
We implement strict data protection measures to safeguard your SMS opt-in information and consent records.
4. Data Sharing and Disclosure
We do not sell, trade, or rent your personal information. We may share data only in these circumstances:
Service Providers
Trusted providers such as Stripe (payments)
Legal Requirements
When required by law or to protect rights and safety
Business Transfers
As part of a merger, acquisition, or sale of assets
With Your Consent
If you explicitly authorize us
5. Analytics Data
Analytics Limited Use
- We comply with PostHog user data and developer policies.
- We do not use, transfer, or sell PostHog data to train machine learning or AI models.
- Aggregated/anonymized data is used only to provide analytics to you.
6. Payment Processing (Stripe)
- Payments are handled by Stripe, a PCI DSS compliant processor.
- Stripe processes your payment details directly.
- We do not store credit card numbers.
- We only receive confirmation of payment and basic billing info.
- Stripe's Privacy Policy governs their handling of your data.
7. Data Security
We use industry-standard practices to protect your data:
- End-to-end encryption (TLS/SSL)
- Encryption at rest for stored data
- Regular security audits and patching
- Access controls and multi-factor authentication
- Secure development practices
8. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for their privacy practices and encourage you to review their policies.
This privacy policy applies only to information collected by DFW Strategy.
9. Data Retention
We keep data only as long as necessary:
Account Data
Until you delete your account or request deletion
Payment/Billing Records
As required for accounting and legal purposes
Logs/Analytics
Up to 12 months for service improvement and security
10. Your Rights and Choices
You have the right to:
Access
Request a copy of your data
Correction
Update inaccurate info
Deletion
Request account/data deletion
Portability
Transfer data to another service
Opt-Out
Unsubscribe from marketing communications
Revoke Access
Disconnect Google accounts anytime
For EU/UK Residents (GDPR): You may have additional rights, including the right to restrict processing and to lodge a complaint with your data protection authority.
For California Residents (CCPA): You have the right to know, delete, and opt-out of certain data uses.
11. Cookies and Tracking
We use cookies and similar technologies to:
- Maintain session and login status
- Remember user preferences
- Analyze service usage and performance
- Provide personalized features
EU/UK users: A cookie consent banner allows you to manage preferences in compliance with GDPR.
12. Children's Privacy
Our services are not directed to children under 13. We do not knowingly collect personal data from children. If we become aware of such data, we will delete it immediately.
13. Changes to This Policy
We may update this policy from time to time. If we make material changes, we will:
- Email you at your registered address, or
- Post a notice on our website
Your continued use of our service after changes take effect constitutes acceptance of the updated policy.
14. Contact Us
For any questions, concerns, or data subject requests:
Need help? Our team is here to assist with any privacy-related questions or requests. Don't hesitate to reach out.